WHY DON'T YOU?

INSTAGRAM CONTEST

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DIANA VREELAND’S 'WHY DON’T YOU?' COLUMN AT HARPER’S BAZAAR WAS THE FIRST TIME HER WHIMSICAL AND IRREVERENT OUTLOOK ON FASHION AND LIFE WAS PRESENTED TO THE WORLD. WITH SUCH BON MOTS AS “WHY DON’T YOU…WASH YOUR BLONDE CHILD’S HAIR IN DEAD CHAMPAGNE?", SHE GAVE READERS THE OPPORTUNITY TO DREAM.

IN HONOR OF MRS. VREELAND’S 'WHY DON’T YOU?' LEGACY WE ARE EXCITED TO ANNOUNCE OUR FIRST EVER 'WHY DON’T YOU?' INSTAGRAM CONTEST!

WE CHALLENGE YOU TO CREATE YOUR VERY OWN 'WHY DON’T YOU?' BE CREATIVE AND EMBRACE DIANA VREELAND’S DISTINCT STYLE OF IRREVERENT LUXURY. 

THE WINNER WILL RECEIVE A FRAGRANCE OF THEIR CHOICE FROM DIANA VREELAND PARFUMS EAU DE PARFUM COLLECTION! 

 

THE THEME IS ONE OF DIANA VREELAND’S MOST ICONIC QUOTES:

“FASHION MUST BE THE MOST INTOXICATING

RELEASE FROM THE BANALITY OF THE WORLD”

–DIANA VREELAND

THE CONTEST IS OPEN FOR ENTRIES WEDNESDAY, SEPTEMBER 13th- SATURDAY September 23rd, 2017.